Glamour calls 10-10-10 "The Best Decision-Making Tool Ever"
Check out the May 09 issue for an article by Suzy on how to keep your life from living you
Business Week
Suzy Welch's Big Strategic Thought
The Palm Beach Post
Liz Balmaseda's front-page feature on 10-10-10
The Daily Beast
Tina Brown's interview with Suzy
10-10-10 is a Heather's Pick
From Indigo Books CEO Heather Reisman:
"When Suzy Welch’s 10-10-10: A Life-Transforming Idea first crossed my desk in an early reader copy, I pushed it aside. It fell into the self-help genre and the last thing I wanted to read was another one of “those”. Luckily, I was encouraged to pick it up by a mutual friend of the author’s and mine. Good decision. No, make that great decision.
10-10-10 is one of those books that everyone should read; you could be 12 or 82, no matter. Welch’s ideas change for the better the way you approach making decisions about your life. The central idea of 10-10-10 is brilliantly simple. Whenever one is faced with a fork-in-the-road decision, put your gut sense and your immediate emotional
energy aside and think about how you will feel about the implications of each option: 10 minutes, 10 months and
10 years from now. But the concept only comes to life when you read the real life stories that she shares.
In clear, engaging, compelling prose, Suzy relates her own experiences applying her philosophy as well as the
experiences of countless others she has counseled in her concept over the last several years. I was totally drawn
into the personal stories and decision moments captured in the book, every one of which so genuinely reflect
what we all face in one way or another. (You won’t easily forget the story of her first road trip with then boyfriend, now husband, Jack Welch
and her three misbehaving young kids.)
Buttressing the stories and anecdotes is some very powerful research about how our brains work when we are faced with making decisions
that have both short term and long term consequences for our happiness and well being. Welch writes really well – she was the Editor of
The Harvard Business Review – and she is a joy to read. I can honestly say that this book reframed how I look at things."
From Publisher's Weekly
Journalist Welch, coauthor of Winning (with her husband, former GE CEO Jack), offers an in-depth look at the decision making process that has brought her success and formed the basis of her work-life advice column in O, The Oprah Magazine. By imagining a decision's impact in the short and long term—in 10 minutes, 10 months, and 10 years—readers will discover not just their innermost values, but the wisdom to pursue them with confident and empowering choices. While easy to follow and simple in theory, the process can raise painful and challenging issues, illustrated in numerous case studies, Welch's personal story and the science behind 10-10-10. Welch also demonstrates how poor decisions are often the result of stress and guilt, rather than a lack of understanding or knowledge; the practical upshot of her approach is the ability to break through the often paralyzing ambivalence that keeps people in dead end jobs and relationships. Anyone who feels stuck, rushed or simply too emotional to make important life decisions should find Welch's technique surprisingly useful, and her guide to it both rallying and rational. (Apr.)
Suzy on Oprah
Suzy was the March cover issue. Visit Oprah.com for more.